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Five Things to Know This Week This week’s hot takes on hot topics in experiential marketing cover community baby showers, UV laundry and the Voice of Logan. Logan Airport is on the Hunt for Someone Who Speaks Fluent Boston Event profs know all about the Voice of God. Allow us to introduce you to the … Read more
Five Things to Know This Week This week’s hot takes on hot topics in experiential marketing cover Hydration Officers, spine-tingling chain reactions and Beautycon University. The ‘Class of 2026’ Gets Schooled at Beautycon University Class was in session and campus was buzzing over the weekend—not at your typical college, but at the inaugural Beautycon University … Read more
Five Things to Know This Week This week’s hot takes on hot topics in experiential marketing cover custom Cat-lectibles, nostalgic food courts and Kitchen Witch trends. Etsy Plants a Creative Village at the Daisy Chain Fields Festival Oliva Rodrigo’s Daisy Chain Fields music festival has been (flower) crowned a blooming success. And that paints a … Read more
FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover the Febreze Boot Room Tour, folding pubs and Peroni Portals. SPORTS PLAYERS SMELL BAD. FEBREZE HAS A TOUR FOR THAT. As the Official Odor Fighter of Major League Soccer, Febreze clearly has no problem being real about the … Read more
FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover a margarita salt cave, museum spectacles and Dragon Solstices. CAYMAN JACK ANSWERS BACK-TO-OFFICE MANDATES WITH A MARGARITA SALT CAVE While (evil) corporations are forcing employees back into the office in large numbers, ready-to-drink cocktail brand Cayman Jack … Read more
FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover cave raves, salty stunts and nostalgic Bowl Heads. MINUTE RICE DISHES OUT BOWL CUTS AND A HELPING OF NOSTALGIA Millennials will recall that the hairdo of our youth was unequivocally the bowl cut. From the classrooms filled … Read more
FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover scent labs, Pinterest Platz and hotdog races. RACING FANS, REV YOUR ENGINES FOR THE SECOND ANNUAL WIENIE 500 Last year, Oscar Mayer’s fleet of mobile wienies made history at the Indianapolis 500 with the first-ever Wienie 500 … Read more
FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover the House of Brining, UV lotion and a “Doctor Who” stunt at Stonehenge. CONSUMERS STOP BY THE HOUSE OF BRINING FOR A TURKEY SPA DAY If the concept of a “turkey spa day” doesn’t grab your attention, … Read more
FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover Farmer’s Barkets, Pizza Plazas and Hair Monsters. DOGGOS COME FIRST AT THIS POP-UP ‘FARMER’S BARKET’ Someone needs to give BARK’s creative team a raise. Last year, it was luxury flights for dogs and their humans. This year, … Read more
FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover mascot train takeovers, soda-powered car washes and financial speed dates. ESPN STANDS CLEAR OF THE CLOSING DOORS ON NYC’S E TRAIN When ESPN’s fully branded E train rolled into service in New York City on Aug. 21, … Read more
