The Brief: Cosmic Luggage and $0 Days

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover $0 Days, cosmic luggage and AI Journey Accelerators.   DONUT UNDERESTIMATE BRAND PARTNERSHIPS Freebies abounded on Nov. 19 during the first-ever “$0 Day” as Grubhub celebrated its Delivery’s Other Half campaign, which offers Amazon Prime Members $0 Grubhub … Read more

The Brief: Golden Porta Potties and Boozy ‘Sailgates’

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover boozy “sailgates,” Golden Porta Potties and a “Bridgerton” bust.   FYRE FEST MEETS WONKA? THIS ‘BRIDGERTON’ EVENT WAS A SPECTACULAR FAILURE Come to the ball, they said. It’ll be glamorous, they said. Let’s just say the only fancy … Read more

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