Sephora and Kohl’s Bring ‘Rush Ready’ Beauty Pop-Ups Back to Campus
The brands’ Beauty Bodega hit 3 universities, targeting RushTok recruits within 5 miles of a Sephora at Kohl’s location While the RushTok phenomenon has been dominating campus activity and social media feeds, brands have been finding relevant ways to insert themselves into the cultural movement and do some recruiting of their own. Sephora and Kohl’s … Read more
