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At Groceryshop, a trade show for grocery and consumer packaged goods that took place Oct. 7-9 in Las Vegas, Instacart brought a fresh approach that invited attendees to “level up” their business and enhance customer experiences. A bold visual statement with checkerboard patterns and bright, splashy colors, the eye-catching 20-by-40 square-foot activation, designed and produced … Read more
Bringing together the health ecosystem, HLTH USA 2024 took place Oct. 20-23 at the Venetian Expo in Las Vegas, urging its participants to “Be Bold” as they explore the future of healthcare and what it will take to live not just longer, but healthier. Take it from Bob, a retired GE Healthcare engineer who spent … Read more
Lighting effects can greatly impact your mood and, thus, the moods of your event attendees. It may affect how they take in information, their energy levels and their overall happiness. But beyond mood lighting (which, side note, MGM Resorts International studied extensively as it developed its Stay Well Meetings program), a/v elements within experiences create … Read more
