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For the last decade, EM has been championing the luminaries of the b-to-b event world, delving into their career journeys, portfolios, sources of inspiration, best practices and industry predictions. This year, as we mark the 10th anniversary of our B-to-B Dream Team recognition program, we’re celebrating nine new all-stars who don’t just execute events—they live … Read more
For 10 years, EM has been championing b-to-b all-stars, delving into their career journeys, portfolios, best practices and industry forecasts. Meet this year’s crew: The 2026 B-to-B Dream Team. Danielle Damiano Medeiros, Global Head of Industry Tentpole Experiences, Events & Executive Engagement COE, LinkedIn Danielle Damiano Medeiros is no stranger to a pivot. Before she … Read more
For 10 years, EM has been championing b-to-b all-stars, delving into their career journeys, portfolios, best practices and industry forecasts. Meet this year’s crew: The 2026 B-to-B Dream Team. Shawn Wagner, VP-Global Events, HPE The pathway to the event industry is rarely linear. Just ask Air Force veteran Shawn Wagner, who made a transition from … Read more
For 10 years, EM has been championing b-to-b all-stars, delving into their career journeys, portfolios, best practices and industry forecasts. Meet this year’s crew: The 2026 B-to-B Dream Team. Jeremy Youett, Head of Proprietary Events, Atlassian Jeremy Youett has an impressive, and extensive, background in musical theater and stage production. But for his second act, … Read more
For 10 years, EM has been championing b-to-b all-stars, delving into their career journeys, portfolios, best practices and industry forecasts. Meet this year’s crew: The 2026 B-to-B Dream Team. Pam Corcoran, VP-Global Events, CrowdStrike The cybersecurity space demands precision, but for Pam Corcoran, the real differentiator is connection. As vp of global events at CrowdStrike, … Read more
Event Marketer’s 2025 B-to-B Dream has been unveiled. Each month, we’re sitting down with one of our all-stars to talk trends, best practices and all things uniquely b-to-b. Kelsey Schneider, Global Event Manager, GE HealthCare For Kelsey Schneider, experiential marketing has always been a numbers game. From the time she stepped into her role as a data … Read more
Event Marketer’s 2025 B-to-B Dream has been unveiled. Each month, we’re sitting down with one of our all-stars to talk trends, best practices and all things uniquely b-to-b. Rachel Langley, VP-Events, Visa Good job opportunities build careers, but great mentors shape them. Before she managed multi-million-dollar event budgets for Fortune 500 companies, Rachel Langley took her first … Read more
It began with a mission: “If Event Marketer started its own brand, here’s who we’d hire.” And in the nine years since we reimagined our Dream Team recognition program to focus solely on b-to-b event marketers, we’ve established quite the corporation. This year, we add 12 more professionals to our roster, and we’re introducing you … Read more
Event Marketer’s 2025 B-to-B Dream has been unveiled. Each month, we’re sitting down with one of our all-stars to talk trends, best practices, and all things uniquely b-to-b. Valerie Strehle, Senior Director-Global Events, Workiva When an event organization operates under the code name GSD, or Get Shit Done, you know it has some serious momentum … Read more
